Art direction, installations and creative consultancy

Alongside weddings, I develop events and special projects for organisations that wish to transform spaces, occasions and contexts into coherent, recognisable and meaningful experiences.

My work in this field is not decorative. It is design-driven.

Every intervention begins with an analysis of the space, its identity and the message it needs to convey.

What special projects are

Special projects include collaborations with boutique and luxury hotels, event venues and wedding venues, historic and institutional spaces, brands and corporate entities.

I am involved in the design and realisation of:

  • temporary and seasonal installations
  • art installations
  • experiential events
  • creative consultancy and artistic direction

Each project is conceived as a coherent system, not as a simple sum of elements.

From space to narrative

A space is not just a place.
It is a potential story.

My work is to read that space, understand its character and translate it into an aesthetic language capable of evoking emotion and communicating meaning.

In recent years, I have also supported venue owners in redefining their identity, not only from a visual perspective, but also from a design and strategic point of view.

A cross-disciplinary approach

Artistic direction applied to different contexts strengthens and enriches my work in the wedding world as well.

Art, design, photography, fashion, light and space are in constant dialogue, bringing depth and a cross-disciplinary vision to every project.

This approach makes it possible to create authentic experiences, never standardised and always coherent with their context.

Where I work

I work primarily in Tuscany, based in Arezzo, collaborating with local and national organisations.

Every project, regardless of scale, is developed with the same level of attention, care and coherence

Let’s talk

Why choose me?

My creative consultancy services are designed for:

  • hospitality structures and venues
  • brands and companies
  • institutions and public entities
  • organisations seeking a conscious artistic direction

The goal is not to impress, but to build a solid and recognisable identity over time.

Let’s talk